
about polaris
Across the last decade we’ve partnered closely with the founders of more than 75 early- and growth-stage companies to accelerate their revenue growth. As a strategic leverage point for leading venture firms, we specialize in helping founders establish a repeatable GTM process with a growth trajectory that supports up-rounds and successful exits.
WHO WE ARE

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2x CRO @CHECKR/GIGYATodd Lathrop
COACH & ADVISOR TO 50+CEOS
An accomplished sales leader, mentor, advisor and coach, Todd has developed the structure and processes to consistently build winning teams, and the passion to make it happen.
ABOUT TODD
Todd led sales at multiple early- and mid-stage software companies as they went through various phases of hyper-growth. Experience driving continual growth and above-target results through such a varied landscape uniquely positions Todd to offer savvy guidance to the business leaders of today and tomorrow.
- 5+ years as a top performing enterprise field sales rep – in the trenches making the calls, closing deals
- 10+ years building and leading sales teams from zero up to 100+ reps, implementing new sales processes to drive hyper-growth
- Executive-level responsibility for scaling and leading Sales and Customer Success teams to deliver $150+mm in annual revenue, closing 7- and 8-figure partnerships

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3x VP SALES @AIRBNB/OPTIMIZELYAlasdair Henderson
COACH & ADVISOR TO 50+ CEOS
A proven sales leader, coach and mentor with almost 2 decades of GTM success taking products to market and building proactive, self-reliant sales organizations that punch above their weight.
ABOUT ALASDAIR
Alasdair has multiple personal experiences of GTM challenges in high growth early-stage companies, as both the first sales hire and first sales leader, as well as in later stage venture-funded organizations as a General Manager and sales leader in the US and EMEA.
- 5+ years top performing early stage AE with a focus on hunting new logo business
- 5+ years Executive Sales Leadership & International GM operational experience at venture funded companies from seed to Series F
- 2x founding sales hire from pre-revenue to $3M+, including acquisition by Airbnb
OUR APPROACH
Driving meaningful growth requires a unique blend of ingredients.
experience
Our knowledge is deep and earned over decades scaling sales orgs from 0-100+ salespeople and to $150M+ in revenue. We know the patterns, the challenges, what matters, and where to focus.
TEACHING
Coaching is our passion. We take a principle-based approach to break down complex challenges and provide clarity, focus, and direction. Our guidance is actionable and easy to understand.
CONTENT
Our frameworks and processes are battle tested. Developed and refined over our careers, they’ve been used to train hundreds of our own reps and applied successfully in start-ups across a wide range of industries to drive meaningful growth.